Ayodeji Ayenuwa
Konga TV is all set for its groundbreaking launch on November 6th, 2023, the same day as Nigeria’s Konga Yakata Black Friday event. This marks a significant milestone in African commerce history, being the first of its kind in Africa – a 24-hour buyers and sellers TV platform.
The platform is dedicated to commerce, offering competitive deals from a range of sources, including manufacturers, distributors, merchants, and resellers. All transactions will be securely facilitated by Konga Digital Logistics, with payments guaranteed by Konga Online Shopping Ltd.
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In the words of the Konga TV management, it is described as a “deal TV channel,” with a primary focus on commerce over other content. To encourage early subscribers, the platform is offering special benefits, including free advertising for merchants across various categories.
Chris Uwaje, Chairman of Mobile Software Nigeria, expressed his perspective, noting, “It’s an idea that has been long overdue: an online TV platform exclusively for buyers and sellers. Nigeria and indeed Africa have been missing a multimedia platform of this nature, one that bridges the gap between these two crucial segments.”
Konga TV subscribers will enjoy exclusive access to curated deals during Konga Yakata. In addition, customers in Lagos, Abuja, and Port Harcourt will benefit from same-day delivery, while those in other regions can expect their orders to arrive within 96 hours.
The platform also offers storage solutions through distributed warehousing facilities and ensures efficient delivery via Konga Digital Logistics. KongaPay, the Fintech arm, acts as an interface connecting sellers and buyers seamlessly.
This innovative TV platform opens up opportunities for businesses of all sizes, offering them a tailor-made online space to reach a diverse and expansive audience of buyers.
Techrectory with Agency Report.
